Completion actions are automated tasks that are triggered by certain elements in Pardot.
Pardot allows you to add an automated response when a prospect completes a:
You can create completion actions in step 4 of the form builder tool (learn more in chapter 8 – Forms).
Another useful way to utilize completion actions is with custom redirects. Let’s continue with the same example we used above. The autoresponder email is sent to the prospect who requested the white paper. You can create a completion action for the download link so that when it is clicked, the prospect is added to a list of prospect’s interested in that product.
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